Milrena

Milrena

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Nice to meet you!

As a digital marketing and branding specialist, I focus on copywriting for blogging, helping you bring your business dreams to life. Through strategic storytelling and effective blog writing, I’ll guide you in crafting content that captures your brand’s essence and stands out in a crowded digital landscape.

Whether you’re launching or rebranding, together we’ll turn your dreams into a powerful reality through compelling blog content that resonates with your audience.

Let’s make your brand dreams unforgettable with expert copywriting for blogging!

Professional Experience

Digital Marketing Coordinator

Design, plan, build, audit, and optimize websites for clients, focusing on improving organic visibility and search engine rankings. Conduct thorough keyword research, implement on-page optimization techniques, and execute effective link building strategies.

Utilize analytics tools to meticulously track and measure the performance of marketing campaigns. Conduct in-depth data analysis to identify emerging trends, assess ROI, and guide data-driven decisions for optimizing campaign effectiveness.

Develop and implement comprehensive digital marketing strategies that align with clients' objectives. This includes website design and development, SEO planning and execution, content marketing, email campaign management, social media advertising, and CRM solutions.

Digital Marketing Specialist

Led interns in crafting user-centric website pages, aligning with journey map.

Collaborated with designers and developers for seamless WordPress integration.

Guided reviews, enforced quality and timelines.

I ensured responsive design, accessibility, and SEO techniques.

Partnered with marketing to execute agency's rebranding, employing archetypal branding for impactful image and messaging.

Leveraged AI for efficient rebranding.

Crafted user-centric journey maps, optimizing experiences and conversions.

Mapped vital touchpoints for enhanced interactions.

Social Media Marketing Strategist

Planned and executed social media strategy including content creation, copywriting, and community management

Developed and implemented digital strategies to promote brand awareness and attract new leads organically

Created content strategies, format, and topics for the distribution channels and target audience

Ensured content is optimized for search engines (SEO), using relevant keywords and meta tags

Identified content and messages according to the organization's brand voice and values

Digital Marketing Strategist / Social Media Manager

Created and implemented digital strategies to increase exposure and enhance business organically

Evaluated and reported the performance of digital marketing projects supporting strategic goals and initiatives

Created and developed digital content and UX design strategies for web pages and social media

Identified and maintained social media approaches to boost branding and to prospect new clients

Monitored platforms regularly for content development and comments from users following standards

Analyzed and evaluated digital content, providing necessary updates and suggestions as needed

Researched audience to develop accurate plans and strategies for communication and content creation

Tracked, accessed and reported the effectiveness of marketing campaigns on an ongoing basis as well as recommend improvements or corrections

Developed social media content ensuring keywords and sentences to increase engagement and traffic

Implemented strategies aligned with clients’ needs and goals, as well as monitor impacts using KPIs to generate reports

See my portfolio

This is me!

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I’m Brazilian, but I found my home here in Canada!

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I've graduated in interior design and love everything related to home and beauty.

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Never give up your dreams! This phrase governs my life.

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I’m a coffee lover! My day doesn’t start without a coffee.

😁

A smile is the best thing you can wear! Smiles enchant me.

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Fall is my favorite season. I feel so inspired by the colors' transformation, by the textures, the smells, and the flavours! People say I am the autumn in person!